Sikandar Sultan is a Pakistani entrepreneur and philanthropist who is the

founder Founder or Founders may refer to: Places *Founders Park, a stadium in South Carolina, formerly known as Carolina Stadium * Founders Park, a waterside park in Islamorada, Florida Arts, entertainment, and media * Founders (''Star Trek''), the ali ...

and now

Chairman The chairperson, also chairman, chairwoman or chair, is the presiding officer of an organized group such as a board, committee, or deliberative assembly. The person holding the office, who is typically elected or appointed by members of the grou ...

Shan Food Industries Shan Foods (Pvt) Limited is a global producer of packaged spice mixes, primarily used in South Asian dishes. The company was established in 1981 as a single-room operation by its founder, Sikander Sultan, in Pakistan and quickly grew from there ...

. In 1981, Sultan was the first person to recognize and take advantage of the potential of launching an independent company that produced hygienic, first-rate packaged recipe mixes and plain spices. During this period, he took the traditional Pakistani national heritage of spice mixes and developed it into a food enterprise. The company now stands as one of the leading spice companies in Pakistan. Shan Foods Company distributes a range of food items in 60 countries across the globe. The company has manufacturing plants in three locations including

Pakistan Pakistan ( ur, ), officially the Islamic Republic of Pakistan ( ur, , label=none), is a country in South Asia. It is the world's List of countries and dependencies by population, fifth-most populous country, with a population of almost 24 ...

Saudi Arabia Saudi Arabia, officially the Kingdom of Saudi Arabia (KSA), is a country in Western Asia. It covers the bulk of the Arabian Peninsula, and has a land area of about , making it the fifth-largest country in Asia, the second-largest in the A ...

, and the

UAE The United Arab Emirates (UAE; ar, اَلْإِمَارَات الْعَرَبِيَة الْمُتَحِدَة ), or simply the Emirates ( ar, الِْإمَارَات ), is a country in Western Asia (The Middle East). It is located at th ...

and also has distribution centers in the

United Kingdom The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom (UK) or Britain, is a country in Europe, off the north-western coast of the continental mainland. It comprises England, Scotland, Wales and North ...

and the

United States The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territorie ...

.Culinary treasure: Popular food brands fail to protect recipes
The Express Tribune (newspaper), Published 8 March 2015, Retrieved 12 April 2020 Sultan additionally acquired Raani Foods, a UK-based brand. By 2014, according to The Economic Times of India, "Sultan is considered the guru of Pakistan's packaged food industry."

Shan Foods background

Sikandar Sultan identified a gap in the food industry of Pakistan, where ready-made spice mixes were unheard of and selling loose spices was the norm. He took Pakistan’s

cultural heritage Cultural heritage is the heritage of tangible and intangible heritage assets of a group or society that is inherited from past generations. Not all heritages of past generations are "heritage"; rather, heritage is a product of selection by soci ...

of spice mixes to create ''Shan Foods''. From thereon, he led ''Shan Foods'' to become the second largest packaged spice mixes and packaged food products company in Pakistan, ranked only behind

National Foods Limited National Foods Limited () is a Pakistani multinational food products company founded in 1970, which started out as a spice company, and is based in Karachi, Pakistan. It is a major food products company in Pakistan. History The company was inc ...

.Pakistan’s King of Masalas spins his own magic
The News International (newspaper), Published 27 April 2008, Retrieved 12 April 2020 As of 2017, the Company exports its products to more than 60 countries and has annual revenues exceeding Rs. 9 billion. In 2018, he hinted at listing the company on the stock exchange but did not give any firm timeline for an initial public offering.

Achievements

The Marketing Association of Pakistan (MAP) recognized Sikandar Sultan for his corporate success in 2011 and awarded him as an acclaimed marketing ‘Guru’ of the food industry. Shan Foods represented

in the ''Made in Pakistan exhibition'' held in

India India, officially the Republic of India (Hindi: ), is a country in South Asia. It is the seventh-largest country by area, the second-most populous country, and the most populous democracy in the world. Bounded by the Indian Ocean on the so ...

in 2004.Food, the best PR?
The Hindu (newspaper), Published 15 March 2004, Retrieved 12 April 2020 The purpose of participating was to further strengthen cultural links between Pakistan and India. In 2009, Sikandar Sultan received the

Karachi Chamber of Commerce & Industry The Karachi Chamber of Commerce and Industry (KCCI) is the Chamber of Commerce for Karachi, Pakistan. They aim to improve Pakistan's business environment and economic well-being, especially in Karachi. They seek to provide advocacy and opport ...

's (KCCI) ''Best Export Performance Award'' on 26 September 2009 from the

Prime Minister of Pakistan The prime minister of Pakistan ( ur, , romanized: Wazīr ē Aʿẓam , ) is the head of government of the Islamic Republic of Pakistan. Executive authority is vested in the prime minister and his chosen cabinet, despite the president of Paki ...

Yousuf Raza Gilani Yusuf Raza Gilani (Urdu: ; born 9 June 1952), is a Pakistani politician who served as 18th Prime Minister of Pakistan from 25 March 2008, until his retroactive disqualification and ouster by the Supreme Court of Pakistan on 26 April 2012. He ...

. In 2020, he was elected as a council member of the Marketing Association of Pakistan.''Tribune'' June 16, 2020
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References

External links

Shan Foods official website

Shan Foods on YouTube
{{DEFAULTSORT:Sultan, Sikandar Pakistani corporate directors Pakistani Muslims St. Patrick's High School, Karachi alumni Businesspeople from Karachi Pakistani company founders Pakistani industrialists Pakistani chief executives Institute of Business Administration, Karachi alumni Living people Year of birth missing (living people)